Pornhub stats

2025

Japan spent the most amount of time per visit this year, averaging 11 minutes and 2 seconds. Last year, Japan was the eighth country with an average of 9 minutes and 42 seconds... https://www.pornhub.com/insights/2025-year-in-review

2024

Much like “hentai,” the term “milf” held its place in 2nd yet again this year. Viewers love a sexy, empowered mature woman who isn’t afraid to get what she wants, and the data proves that. The term “milf” consistently ranks in the top 3, often in competition with “lesbian” and “hentai” for the top spot... https://www.pornhub.com/insights/2024-year-in-review

2023

This year, like 2022, Abella Danger took the top spot for most popular pornstar. Thanks to some of her work with top studios over the years, her videos accumulated over 1.8 billion views. With a number like that, it is no wonder she is the top pornstar of the year... https://www.pornhub.com/insights/2023-year-in-review 

2022

In fact, searches for “real amateur homemade” grew by +310% in the United States and +179% worldwide. The most common homemade search terms are “homemade swingers” and “homemade threesome”. Over the past year, searches containing “real” grew by +42%, with the most popular searches being “real orgasm”, “real couple” and “real massage”. https://www.pornhub.com/insights/2022-year-in-review

Other Years in Review: https://www.pornhub.com/insights/?s=Year+in+Review